Land more leads by leveraging the world’s largest professional network.
Real Expertise Is Rewarded
Your expertise and proven business process stand out as the unqualified drop away. Especially when you can demonstrate your influence to potential customers and investors at scale and in real-time with your LinkedIn profile.
I transform your LinkedIn profile from a static resume to your own dynamic thought leadership landing page with content primed to showcase your authority, services, and ability to deliver real value.
Clients receive more media, networking, and sales opportunities, growing their personal brand and business.
The Opportunity Is Significant
Right now, LinkedIn hosts 800+ million global users. Of these users, many identify as decision-makers and regularly use the platform to gain peer insights, expertise, and recommendations. But only 1% of regular users actively share content.
The stage is set to give you the advantage when sharing content.
As a LinkedIn Ghostwriter, I make sure my clients reach new audiences and attract potential customers with thoughtful, smart, authentic, and high-quality branded content that gets people talking – for all the right reasons.
LinkedIn Ghostwriting Service Includes
Profile Rewrite
Position your profile to stand out with authority and attract your ideal audience.
Our work starts with an initial interview where I get to know you, identify your business goals, learn about the services you offer, and understand the audiences you serve.
I then rewrite your profile to align with your goals – mapping out key skills, crafting a compelling background photo headline, and tailoring your About section to speak directly to your ideal audience while demonstrating the value you provide.
As an experienced copywriter and storyteller, I transform your profile from a one dimensional CV to a dynamic landing page primed to attract and convert.
Content Creation
Customized, branded content that drives to your goals.
Each month, I craft and post valuable thought leadership content to your personal LinkedIn page that sounds like you – and always aligns with your business goals.
The content is inspired by the ideas and strategy discussed in our monthly status call.
Your content calendar is always created in advance, complete with branded images, and shared with you for final approval before posting.
Regular Reporting
Shared reporting and data keep you ‘in the know.’
You will always be up-to-date on your LinkedIn campaign with monthly status calls to review what’s working, where we can improve, and assess the overall strategy.
Profile Management
Leverage comments, manage conversations and convert them to leads.
Posting content on LinkedIn is already an under-used tactic. But even more under-used is strategically leveraging comments and impressions to grow conversations that convert.
By adding Profile Management to our work together, you optimize the content created by enlisting a LinkedIn expert to devote the time and strategy required to manage and build relationships that increase your media, networking, and sales opportunities.
* Available as an addition to the LinkedIn Ghostwriting service.
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Grow Your Followers & Leads
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Demonstrate Influence to Investors & Customers
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Increase Your Visibility
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Drive Traffic to Your Website
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Land Media Coverage
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Get Real-Time Messaging Feedback
“Claire had a big job ahead of her when she took me on as a LinkedIn client. My professional body imposes a lot of restrictions on how members of our field can promote themselves. I was at my wits' end, but she immediately saw how educational content could get us around these limitations. Within three months, I was being approached for multiple opportunities. I hadn't rustled up one opportunity on my own when I was managing my own LinkedIn presence.”
- Director of Financial Services Firm, Ireland
“It is SO good Claire…I really love it, you're really helping me frame my vision/brand better than I could.“
- Lawyer, Veteran and Keynote Speaker
Frequently Asked Questions
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I offer my LinkedIn ghostwriting services to business professionals in various roles – not just founders and CEOs. However, my services deliver the greatest benefits when a business professional has been in their field for 3+ years and has a solid understanding of their professional expertise and business framework.
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I am an experienced ghostwriter, having written in various styles and brand voices for many industries. Also, I am a storyteller with strong fluency in LinkedIn. So more than simply capturing your voice, I can craft stories and build a professional strategy that can further showcase your unique perspectives and the value they deliver.
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Great question! When you hire a LinkedIn Ghostwriter to strategise and create, post, and manage content on your behalf, you can expect:
An increase in followers
A higher number of leads
An active profile showcasing your work to potential investors and customers
Greater reach beyond your primary audience to second and third connections
Increased visibility demonstrating your influence
More impressions and comments
Real-time feedback on your messaging
Higher traffic to your website, lead magnets, invitations to speaking engagements, and other points in your sales funnel
Plus, you’ll save an incredible amount of time having a professional manage this work for you.
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As every client’s LinkedIn goals differ, posting schedules are customized to meet those goals. At a minimum, I advise all clients to post 3x per week to their LinkedIn profile
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An excellent concern to raise – I, too, am a private person. I frequently post on LinkedIn but have never felt I had to share personal details to achieve high-ranking content.
While authenticity and humanized content is everything, it doesn’t have to mean over-sharing your personal life. The focus is on understanding the needs of your audience and crafting content that shows your authority and empathy – neither of which requires you to divulge overly personal details.
If you’d like to see this in action, visit my LinkedIn page and see what I mean. If you’re curious to learn more, email me at claire@clairemason.co, and I would be happy to chat.
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First of all, it sounds like you’ve landed on the right page. Second, rest assured, you’re in good hands. I always know what to post for my clients to increase engagement and drive towards their business goals.
Leave it all to me!